When you join the movement, you wear the Standard.
Hey, glad you’re here! Thanks for checking us out during the soft launch. We’re still ironing out some details and adding upgrades, but we’re pumped to have you along for the ride.
Victory Standard’s for people like you—the new wave of patriots who love this country and aren’t afraid to make some noise about it.
The idea hit me on late nights doing delivery runs and hitting up hardcore shows on the weekends. I wanted to make something different—limited-edition gear that’s bold, unapologetic, and doesn’t look like the same old cheesy stuff everyone else is doing. No fluff, no lectures. Just cool designs that feel real.
Everything’s designed right here in Central Valley, California. Whether you’re at a show, at work, or just standing up for what you believe in, our gear’s made to have your back.
So yeah, welcome to Victory Standard USA. Let’s make some noise together.
Thom Davis